Important SEO Tips For 2015


SEO has dramatically changed in the last couple of years. In 2015, most SEO experts are now greatly concerned about changes which are occurring, but there is really no need for dread if you get to learn exactly how to create an efficient and sustainable SEO plan. Here are some of the most important SEO Tips for 2015:

Create Quality Content

Search engines like Google detect well written content and can also detect the unoriginal or poorly written content. If you want success, you should work hard to create high quality content. Google basically rewards websites which offer consistent top notch content and these rewards come with more traffic, more revenue and more business. So you need to strive for high quality content over quantity. One of the main reasons you created a blog or website, is to offer quality content in order to build a loyal audience, keep the existing visitors happy and gain new readers.

Link To Sites Which Have Relevant Content

This is probably the most basic strategy used for SEO (that is, integrating links into your website.) It’s one of the easiest ways of boosting traffic. The last 5 years have brought dramatic changes in how links get shared over the web, and between websites. Links are extremely important to search engine optimization campaigns, however in 2015, the best way of benefiting from links is by obtaining them organically. In case you’re unsure of how to obtain an organic link, the answer is quite simple, just write engaging, high quality content that’s shared with those who are genuinely interested, and they’ll willingly ask to link to your website. You can make it a routine task to backlink to your archives whenever you create new content.

Backlinks are among the most important factors that affect the rankings of any website in the search engines. The higher the amount of quality backlinks you have, the higher your site’s credibility. So if you wish to achieve a much higher search engine ranking, then you need to invest more time in increasing the site’s backlinks. You can also increase the backlinks by engaging in article submissions, guest posting, blog commenting, social media promotion and directory submission.

Fix Dead and Broken Links

Always check your site for dead or broken links. In case there are a lot of broken links present on your site, then it’s bad for SEO and also for your site since it’ll hurt both your readers and your search engine ranking. According to Hurricane Web Design in Las Vegas “The search engines wont be able to effectively index your site if they can’t get through the links, and the readers wont be able to view or find the content they want to read on your site.” If you’re using WordPress, you may use the “Broken Link Checker” WordPress Plugin which checks your website(s) for broken/dead links.

Optimize Your Website for Mobile Phones

Cell phones are now an integral part of the society. More and more people are now surfing the web via their Smartphones and Tablets. So it’s necessary for you to have a clearly defined Mobile marketing/advertising strategy in place. You should optimize your website(s) for mobile phone users so that the users can find it more convenient to check out your site much more often. However, you need to be very careful since any kind of configuration error might result in a loss of traffic.